Our Expertise
News And Insights
Read the latest news from Beghou Consulting, as well as our experts’ insights on trends and challenges in the life sciences industry.
About Beghou Consulting
Tap deep expertise in life
sciences sales and marketing
From helping an emerging pharmaceutical company develop a segmentation and targeting strategy for its first product launch to administering a Big Pharma company’s incentive compensation plan, Beghou consultants help life sciences companies address all their sales and marketing challenges. The firm combines its strategic consulting services with proprietary technology to develop custom, data-driven solutions that allow life sciences companies to take their commercial operations to new heights.
Our Services
Consulting Services THAT BOOST COMMERCIAL PERFORMANCE
Beghou consultants bring life sciences industry experience and deep strategic and technical knowledge to every project. They deploy a comprehensive set of consulting services to help you maximize results from your commercial operations.
sales force design
The sales force is the driver of life sciences product performance. Beghou helps you leverage data
to properly organize and size the team that will sell your therapies.
Sales force segmentation and targeting
Where you assign field sales representatives and how you prioritize and target health care professionals can make or break product performance. Beghou helps you fine-tune your approach with rigorous data analysis and strategic guidance.
Incentive compensation
To drive maximum performance from your sales team, you need a carefully crafted incentive compensation plan that is fair and motivating. This is easier said than done – and that’s where Beghou comes in.
Forecasting
Beghou delves into the data to help you create accurate sales forecasts so you can properly allocate your sales force across territories and set the appropriate payout targets.
Data solutions
Data is the backbone of your commercial efforts. Beghou’s experts help you determine which data to collect and how to organize and leverage it across your commercial operations.
Advanced analytics
Once you have robust, organized data, Beghou helps you thoroughly analyze it to uncover the key insights that drive product performance.
Commercial operations support
From revising your sales force structure to improving reporting procedures, Beghou can work with you to manage and refine your commercial operations.
Technology services
that provide
data-driven solutions
Beghou deploys proprietary and third-party technology solutions to help life sciences companies leverage their data to drive sound commercial decisions. From reporting to territory alignment to business intelligence, Beghou technology services help companies throughout the commercial lifecycle.
With Beghou’s cloud-based data analytics platform, you can handle the massive amounts of data in the life sciences industry. Process, manage and analyze data in a single platform to speed commercial insights.
Faced with ever-larger and more complex volumes of data, life sciences commercial teams need a central portal for data management and analysis. ARMADA, which is built on Apache Spark™ with Databricks, offers next-generation processing power and was developed by Beghou exclusively for the life sciences industry. The platform gives companies control over their data operations and allows them to view data processing in real time and deploy advanced analytics like machine learning.
Beghou’s proprietary, cloud-based platform allows you to efficiently collect and organize data, manage customer and affiliations information, create sales reports, plan account strategy, and more.
Life sciences companies need an efficient way to collect, organize and share customer and sales data. That means not relying on spreadsheets and emails. Beghou built Mainsail, an easy-to-use SaaS platform, to give field sales representatives and commercial operations leaders access to consolidated and accurate data and information – right at their fingertips. Using Mainsail, commercial teams can uncover key insights and improve targeting and reporting efforts.
Built on Google Maps, Beghou’s proprietary suite of
intuitive alignment tools helps you design
balanced territories that provide your sales force
the best chance of success.
Life sciences companies need to ensure field sales representatives have a close-to-equal workload and chance of success in their territories. But trying to assess this manually is nearly impossible. That’s why Beghou built Meridian. The alignment suite leverages proprietary algorithms to give commercial leaders a quantitative view of the mix of sales opportunities and call volumes in individual territories. Users can then use this information to realign and balance territories.
