Insights

Read the latest news from Beghou Consulting, as well as our experts’ views on trends and challenges in the life sciences industry.

Improving commercial efforts aimed at health systems

Innovative models that could change the role of PBMs in health care

Combining analytics and local insights for personalized omnichannel marketing

Rohit Gupta and David Laros on price transparency, commercial effectiveness and patient engagement

Rohit Gupta on adding long-term incentives to the compensation stack

David Laros explains how to improve omnichannel coordination

Kyle Mauch and Mai Sasaki Wendland on reporting UX strategies

Huan Tan on the value of machine learning in customer targeting

Rohit Gupta on How Health Care Consolidation Impacts Pharma Commercial Strategies

Dennis Fournogerakis and Nathaniel Swenson on CAR T product launches